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To achieve the most ROI from your customer data, you need a strong foundation. Creating a precise golden record for...
data
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In Marketing 101, and all business classes I suspect, we are first taught the importance of being both efficient and...
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I was at the Gartner Knowledge & Analytics meeting in London a few of months in the past and I’d...
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If there is one thing the universe agrees on, it is that you should just provide data… You should provide...
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“It is with fantastic disappointment that I’m producing to let you know that Optus has been a target of a...
