To achieve the most ROI from your customer data, you need a strong foundation. Creating a precise golden record for...
data
In Marketing 101, and all business classes I suspect, we are first taught the importance of being both efficient and...
I was at the Gartner Knowledge & Analytics meeting in London a few of months in the past and I’d...
If there is one thing the universe agrees on, it is that you should just provide data… You should provide...
“It is with fantastic disappointment that I’m producing to let you know that Optus has been a target of a...